Buying Triggers: PART 9: of a 10 Part Serise: 9th - 10 of 100 Mind-Altering Selling Tools!

Copyright © John Soulliere


http://www.hbseekers.ws



81 Give people plenty of things to do at your web site.
Allow them to submit classified ads, play interactive
games, add their link, sign your guest book, etc.
This will keep them busy and they will have a higher
chance of seeing your ad a couple of times and buying
your product or service.


82 Address your targeted audience on your business
site. For example, "Welcome Internet Marketers". If
you have more than one, address them all. When you
want to get their attention in the ad copy, you could say,
"Attention! All Internet marketers, business owners,
opportunity seekers and other entrepreneurs."


83 Make sure your content and graphics are relevant
to your web site's theme. You wouldn't want to use
a bird graphic on a business web site, unless the bird
had a business suit on or was doing something business
related. That would grab your prospects’ attention and
the bird would convey the impression that you sell to
businesses or that you are a business.


84 Alert visitors by e-mail when you add new content
to your web site. This will remind people to revisit
your web site. For example, you could say on your
web site, "Sign up to our opt-in list to be reminded
in the future when our web site is updated or we
add new products.”


85 Offer a way for visitors to contact you on each
web page. List your e-mail address, fax number and
phone number. If you're selling a product, remind
them to order on each page. If you’re giving away a
free subscription to your e-zine, remind them to
subscribe on every page.


86 Give people the option of viewing your web site
offline. Offer it by way of an autoresponder message
or by a printer-friendly web page. They may forward
it to their friends or family members if it’s an e-mail
or they may give it to them if they have it printed out.


87 Make sure that at least 50% of your content is
original. The other option is to offer something else
original other than content, like software or an online
utility. You need to offer something they can't go any-
where else to get. Then they can't think, “Well I saw
another web site that has that same free e-book so
I'll just go there instead.”


88 Offer your visitors incentives for revisiting your
web site. You could give them new content, e-books,
software, e-zines, etc. Offer a new weekly contest so
they have to revisit every week to re-enter. Offer
a new, original freebie every week so they have to
revisit. You can just ask them to sign up to a reminder
e-mail list.


89 Publish FAQs for your business, products and
web site. They could have questions about multiple
parts of your business. You could answer questions
about your products, business, web site, free e-zine,
affiliate program, message board, chat room, free
e-book and other services.


90 Make sure all links on the navigational bar are
clickable. If people can't get to where they want to
go, they will leave. It's a good idea to go through
your whole web site and check all your links once
in awhile. There are also software programs that
can do it for you too.


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The main reason people struggle financially is because they
have spent years in school but learned nothing about money.
Robert Kiyosaki - New York Times® Best Selling Author

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opportunities so you can work from home visit:
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